The Reach & Quality of SPH
The global digital revolution and the convergence of technologies and media platforms require a dynamic and unequivocal response. SPH’s answer has been to embrace changes, seize new opportunities, improve our products, and grow beyond our traditional print business. And the results speak for themselves. Collectively, SPH Web sites garner more than 100 million page views and over 6 million unique visitors every month.
Being part of this family, ST701 bears the distinguished tradition and pedigree of SPH. As of July 2007, just slightly over one year since its inception, ST701 has accumulated more than 22 million page views.
Current page-view rate stands at about 3 million per month.
Run your ads and advertorials with us, and experience the quality of a world class newspaper company.
ST701 is a brand that inspires trust and confidence.
Targeting Your Audience
Through analysis of registration data, web transaction logs, clickstream behaviour and surveys, we group our customers according to demographics, surfing behaviour, psychological profiles, and affinity to various social and hobby groups.
Our highly segmented customer base allows you to do product differentiation and positioning. Pitch your high-end products to the well-to-do, and array your budget wares to those looking for value buys.
We know our customers and can assist you in targeting your ideal audience.
Making it Just Right for You
Here in ST701, we believe in the individual, and we are convinced that we have the talent and means to devise solutions for your marketing needs. With a wide-ranging ad inventory that includes banners, microsites, and interactive media at our disposal, we will tailor-make an ad package that’s just right for you.
Contact our sales team to find out how you can advertise with us. Details are available at our Contact Us page.
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